ThermoQ
This project focuses on designing a modern storage water heater that improves user interaction and visual appeal while remaining affordable, by working within existing architectural and manufacturing constraints. In response to increasing competition and a growing consumer preference for square, compact forms influenced by contemporary bathroom aesthetics, the design explores how an existing product architecture can be thoughtfully evolved to create a design-forward square water heater positioned at a mid-premium price point.
Target Market
Region: PAN India
Age group: 28-80
Mehak Kumar
Mehak Kumar
ThermoQ
This project focuses on designing a modern storage water heater that improves user interaction and visual appeal while remaining affordable, by working within existing architectural and manufacturing constraints. In response to increasing competition and a growing consumer preference for square, compact forms influenced by contemporary bathroom aesthetics, the design explores how an existing product architecture can be thoughtfully evolved to create a design-forward square water heater positioned at a mid-premium price point.
Target Market
Region: PAN India
Age group: 28-80



Competition Study



Studying the internal assembly of the competitor models in the same category.
Studying the internal assembly of the competitor models in the same category.



Market Research



3D textured pattern is being used for service covers for easy handling and gripping.
Square water heaters can fit neatly into corners or flat against walls, making them ideal for compact spaces.Square designs often look modern and can blend well with contemporary home interiors.
For wall-mounted models, the shape allows for secure mounting with reduced risk of tipping or imbalance.
Square water heaters can be designed for both vertical and horizontal installations, providing more flexibility in placement.
3D textured pattern is being used for service covers for easy handling and gripping.
Square water heaters can fit neatly into corners or flat against walls, making them ideal for compact spaces.Square designs often look modern and can blend well with contemporary home interiors.
For wall-mounted models, the shape allows for secure mounting with reduced risk of tipping or imbalance.
Square water heaters can be designed for both vertical and horizontal installations, providing more flexibility in placement.
Moodboard


Concept



CMF Explorations
Multiple paint swatches were developed to evaluate physical appearances and explore a wide range of color combinations for the design.
Multiple paint swatches were developed to evaluate physical appearances and explore a wide range of color combinations for the design.












Water is being heated.
Water heating has been completed and is ready to be used.
Water is being heated.
Water heating has been completed and is ready to be used.
Water is being heated.
Water heating has been completed and is ready to be used.





